Keyloop Sales Renewals Team
92% of customers in the UK opt for finance when purchasing their vehicles, which makes nurturing retention and loyalty throughout the ownership journey key to success.
​Delivering the right renewal product, at the right time
​Identifying the perfect time to engage with your customers can be a complex challenge. At Keyloop, we understand that each customer is unique, making it crucial to pinpoint their ‘Golden Moment’ for contact. Many automotive retailers struggle to allocate resources to this essential task, often prioritising new business over customer retention. That’s where the Keyloop Sales Renewals Team (SRT) comes into play.
​Unlock the power of your customers' 'Golden Moments'
​Imagine having access to a team equipped with the tools and expertise needed to identify each customer’s ‘Golden Moment’ and manage all aspects of retention seamlessly. With the eMaster Sales Renewals Team, you can do just that.  We’ll help you improve retention and revolutionise your approach to renewals for maximum results.
How the Sales Renewals Team works
We’ve introduced the team but wanted to explain how they can work with your business to help you increase customer retention levels.
Liase
Working closely with you, we agree an end-to-end ​process that fits in with your processes, touch points, and sales steps to avoid any overlap of activities.
Create
Establishing your end of term & early settlement notifications, we analyse your finance portfolio to find customers that match your stock position and identify hot opportunities.
Refine
Evaluating customer information to ensure each customer receives a personalised call reflecting their individual situation.
Engage
Contacting each customer on your behalf in a friendly, professional, and compliant way using a combination of phone, eMasterPortal, SMS, and email platforms.
Appoint
Securing and diarising customer appointments all recorded in eMaster with notes. A seamless handover to your sales team with all information.
Confirm and renew
We confirm appointments with customers the day before to reduce no shows. After handover, it’s over to you to finalise the renewal details.
Quick facts
Handled retention processes and end of terms calls for 17 retailers or OEMs in 2022.
Conducted meaningful conversations with 20,138 customers during 2022.
21% of contacts resulted in appointments, with the highest retailer conversion being 39%.
4260 customers attended appointments created, either in-person or virtually in 2022.
Sales Renewals Team VS. Internal Resource
SRT resourceÂ
We take the weight off your shoulders and recruit, train, and manage your retention with an ‘always on’ service.Â
​Provides ‘always on’ consistent retention coverage.
​No recruitment, compliance or HR headaches​.
Reduce recruitment, training and marketing costs.​Â
Expertly created campaigns leverage key stock opportunities.Â
​​Retailer resource
You recruit, train, and manage your own people and resources, including budget for marketing, operations, and media spend.Â
​Can you be sure of a consistent customer message?
Will customers be contacted at the optimal time?​Â
​Will your customer retention process be run consistently 52 weeks per year​?
​Are all your staff experts in getting the best out of eMaster campaigns?
Start a conversation
Send us your details, and one of our sales retention experts will be in touch.
