November 12, 2025: Keyloop, one of the world’s leading providers of automotive retail software solutions, will be attending the Western Canadian Dealer Summit (WCDS) this month as a Platinum Sponsor and Technology Partner.
The WCDS is an annual event for motor retailers, experts and service innovators to discuss industry trends and challenges, as well as share valuable insights that support business growth. Keyloop will brings its global expertise in digital retailing, customer experience and data-driven solutions as part of a strategic commitment to advancing innovation in automotive retail across Canada.
Visitors to the Summit will hear a keynote speech from Pontus Riska, Keyloop’s Global Vice President of Business Development, sharing insights into customer retention and the evolving role of technology in building long-term loyalty in his session titled: “The Unified Theory of Automotive Retail”. Attendees will explore how a connected approach to people, process, and technology can transform the dealership experience. What’s more, the keynote reveals actionable insights and real-world strategies to drive efficiency, customer loyalty, and growth in today’s evolving automotive retail landscape.
Recently, Keyloop introduced Fusion, its new Automotive Retail Platform (ARP), to Canadian dealers at their own Montreal event, Fusion Live. Attending the WCDS will give dealers an opportunity to learn more about Keyloop’s ‘Experience-First’ technology and tailored domain solutions that meet the unique needs of the Western Canadian market.
“Sponsorships have been sold out since September and we expect over 360 attendees in total, making this our largest event ever,” said Gerald Wood, president of the Motor Dealers Association of Alberta and WCDS2025 official, highlighting the excitement and momentum around this years’ Summit.
Sebastiaan Roovers, Vice President of Sales, Americas at Keyloop, added: “Canada has a rapidly evolving motor retail market that demands a flexible, scalable and integrated approach from dealers and their technology partners. We’re supporting businesses with well-proven solutions that meet the diverse needs and expectations of consumers looking for a tailored omnichannel experience.”
You can learn about Keyloop’s Automotive Retail Platform, Fusion here: https://keyloop.com/en-ca/fusion-arp-retailers?utm_source=Organic&utm_medium=Press_Release&utm_campaign=WCDS_Announcement_Nov25
ENDS
Contacts:
For further information, please contact Keyloop’s PR Team:
keyloop@pfpr.co.uk
About Keyloop:
Keyloop is a leading provider of automotive retail solutions, with more than 40 years of industry expertise and over 14 billion digital interactions captured to date. Its cutting-edge solutions
cater for every stage of the automotive retail ecosystem, connecting retailers, OEMs, financiers, and fleet suppliers with their consumers via innovative Experience-First software.
Spanning demand, supply, operations and ownership, Fusion is Keyloop’s dynamic Automotive Retail Platform, optimising the automotive retail lifecycle for customers and consumers alike. It increases both vehicle and customer lifetime value through seamless automation and personalisation, while its technology serves more than 20,000 retailers, more than 80 OEMs, 80% of the top 10 UK leasing companies, and 60% of brands within Europe’s financier space. For more information, please visit: www.keyloop.com
